Category: Technical SEO
Working on technical SEO.
How to merge GA4 & UA in Looker Studio?
How can we merge GA4 and UA in Looker Studio? Depending on which metric you might need to make some adjustments to have it all work.
What are the practical differences between UA and GA4 (Dims & Metrics)
Can we just compare sessions, page views and conversions from GA4 and UA? Are medium and source still the same thing?
Why are there data discrepancies between Search Console & Looker Studio.
Why doesn’t my Search Console data doesn’t match Looker Studio numbers?
What’s the difference between URL and Site Reporting in Search Console?
Why doesn’t my Search Console data doesn’t match Looker Studio numbers?
Google's One Stop Shop SERP
Slowly more and more of the searcher journey is going to take place on Google. What can you do about it?
Why is my Looker Studio dashboard slow and how can I make it faster?
Why is your Looker Studio dashboard slow and how can we speed it up? Too many data sources, too much data processing, endless charts, and heavy formatting all sorts of things could be preventing you.
How to Win Featured Snippets and Set Expectations
Want to win featured snippets? Do you also want to not over estimate what is possible and spend a lot of time and money on a snippet you can't win?
The 5 most common problems we’ve seen with GA4 migrations
Still on that GA4 migration? Here are the most common problems we've seen with people going through migrations.
GA4 Migration - Setting up the backend
We've seen a fair few GA4 migrations. If you're still looking to migrate here are some helpful steps to think about when doing it.
Cross Filtering in Looker Studio. It's incredible.
Are you wondering what's missing from your dashboard? It's probably cross filtering. If you're building a dashboard in Looker Studio (or any other BI tool), please consider it.
How To Build a Great Organic Rank Tracking Dashboard
Are you putting together a rank tracking dashboard? Are you wondering what a good one looks like? We can help.
DIY Unit Testing for SEO
Keeping track of everything happening on large websites is hard, even for large teams. Unit tests help to keep it under control, but they sit in the tech team. How can we re-create something close to a unit/integration test?